Overview

April 18

Having targeted prospect lists and a robust CRM dataset are essential to identifying the right opportunities and refining your go-to-market strategies. Join our virtual event as Joe Morris, Chief Innovation Officer, and Fred McKee, Director of Market Insights at Government Technology unpack the "Public Sector Index" feature and the availability of over 14,000 verified public-sector contacts within GovTech Navigator.

Whether you are a salesperson looking to find deals and track the right government or education agency, or a marketing professional looking to launch an effective account-based marketing (ABM) strategy, Navigator enables you to:

Map and segment over 160,000 government and education agencies by level, function, estimated IT budgets and more, giving you a comprehensive view of your target market.
Create more targeted prospect lists, perfect for nurturing relationships with the right contact and implementing a successful ABM strategy.
Seamlessly integrate this data into your CRM (and use it as your own).

Speakers

Joe Morris

Chief Innovation Officer, Government Technology

Joe started working on Navigator when bids were posted in newspapers, and now he oversees the strategic roadmap for the platform alongside e.Republic’s Chief Innovation and Strategy Officer. Joe knows the platform inside and out and leads the charge for all things Industry Navigator. Many in the industry know him as Joe Knows Gov.

Fred McKee

Director of Market Insights, Government Technology

Fred has been with e.Republic (the parent company of Government Technology and Industry Navigator) for over 15 years. He was instrumental in the design and operation of the current version of the GovTech Navigator product and continues to identify new ways to simplify the gov tech market. Fred has the unique combination of real-world technology experience and a deep understanding of how governments work. Fred has been a “Techy” since high school when he ran a computer repair and network administration business and later worked as a quality assurance intern with Advanced Matrix Technology (AMT/Datasouth). Fred has a bachelor’s degree in political science from U.C. Davis. Fred’s other passions include snowboarding, baseball, and local government politics.

Webinar

Build Better Prospect Lists and Clean Up your CRM Data